Content & Copyright
Clever thought - through content
Content & Copyright
Clever thought - through content
Content Originality.
Content classifies as EVERYTHING on your website. From images to text to code, these are all considered elements of website content, but what makes for great content?
If derived from strategic planning, meticulous creation and ultimately the delivery thereof, content is the absolute heartbeat of a website’s success.
The whole aim of owning a website is to lure in users, consequently converting them into customers. The only way to do this is through creating better content than your competitors.
Strategic Content is still very much a newbie in the digital world, however, it’s been proven time and time again that having great content goes hand in hand with SEO as well as UI/UX (user interface/ user experience)- and as a result, boosts your marketing game.
Own
Your
Content!
Copyright.
In short – copyright is the exclusive and assignable legal right of ownership of the content displayed on your website.
Any and all websites should have a copyright notice, failure to copyright your content could result in the forfeiture thereof because the reality is that there are users who steal content; from photos to animations to code – it does happen regularly!
The repercussions of stolen content could potentially be catastrophic, protect your content – its easy.
Put up a copyright notice on your website! And whilst a notice on your website may not seem like much, having one will surely with a greater win, should you decide to take legal action against someone who infringes on this notice.
There are no forms to fill in to get your content copyrighted, its a simple yet powerful little tool provided to us by the digital world to protect us.
At RC we pride ourselves the fact that all of the content we create is original and therefore all your rights will be protected.
Read more about some of the copyright laws in Mzanzi.
Aspects to confront during content planning:
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Graphic Design
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Thoroughly thought through layout
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User Experience
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SEO
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Informative content
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Marketing
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Branding